Web Marketing Specialist

Lyneer Staffing Solutions

Milwaukee, WI, USA

Full time

$25+ (hourly)

Jul 13

Do you want to work for a company that values putting its customers first? If so, then join their team as a Digital Marketing Specialist. In this role, you will help build, maintain, and enhance marketing websites and marketing services portals, leveraging an industry-standard. You will earn $25.00 /hr working Monday - Friday.

Your day:

  • Define, support, and build web pages using a variety of software applications, techniques, and tools based on requirements, translating content into corresponding templates.
  • Support user interface features, site animation, and specialized functionality (e.g. calculator web apps) that have been previously designed and built
  • Review elements of site design from a human factors / user experience (UX) perspective to ensure maximum usability and alignment with the company’s overall objectives.
  • Propose both visual and technical enhancements to the CMS then review and revise page builds
  • As part of phased roll-out, provide support with building pages and following web best practices for other marketers to leverage a web deployment process
  • Support development and maintenance of CMS documentation for teammates and marketing teams
  • Support and maintain digital standards (ADA conformance, etc..) and methods for SEM/SEO/Analytics.
  • Monitor and analyze the response to/effectiveness of web marketing portals.
  • Study the needs/preferences of current and potential customer users; recommend and assist with implementation of changes to current internet marketing strategies.
  • Support identification of new trends, and formulate new approaches

About You:

  • Bachelor’s degree in related field required (Web/Interactive Design, IT, Digital Marketing, Marketing or Communications)
  • 3-5+ years of experience with at least 1+ years of experience publishing content via a Web CMS (content management system) [Sitecore preferred, but alternatives such as WordPress, etc. are equivalent experience]
  • Basic understanding of HTML and CSS principles
  • Strong computer/technical skill and ability to quickly master new software
  • Demonstrated understanding of web best practices, site optimization, and landing page conversions
  • Strong analytical, and process skills with an eye toward detail as the last stop before pages and sites go-live.

Pay Rate & Shift:

  • $25.00 /hr
  • Monday to Friday
  • 8:00 AM to 5:00 PM

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Lyneer Staffing Solutions

Staffing companies are a dime a dozen, then there's Lyneer